Marketing planning & strategy / Subhash C. Jain.
Material type: TextPublication details: Cincinnati, Ohio : South-Western Pub., 2000Edition: 6th edDescription: xviii, 925p. : illISBN:- 9780324014808
- HF 5415 J355
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Lagos Business School Library General Stacks | Non-fiction | HF 5415 J355 (Browse shelf(Opens below)) | Available | 2023-0515 |
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HF 5415 I935 Marketing theory for practitioners | HF 5415 I94 Case studies in marketing, finance and control, | HF 5415 J35 International marketing management / | HF 5415 J355 Marketing planning & strategy / | HF 5415 J435 Global Marketing Strategies | HF5415 J44 Global marketing strategies / | HF 5415 J64 Global marketing : foreign entry, local marketing & global management / |
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