Marketing planning & strategy /
Jain, Subhash C.,
Marketing planning & strategy / Subhash C. Jain. - 6th ed. - Cincinnati, Ohio : South-Western Pub., 2000 - xviii, 925p. : ill. ;
9780324014808
Marketing--Management.
HF 5415 / J355
Marketing planning & strategy / Subhash C. Jain. - 6th ed. - Cincinnati, Ohio : South-Western Pub., 2000 - xviii, 925p. : ill. ;
9780324014808
Marketing--Management.
HF 5415 / J355