Service breakThroughs : changing the rules of the game James L. Heskett, W. Earl Sasser, Jr. & Christopher W. L. Hart
Material type: TextLanguage: English Publication details: New York Free Press 1990Description: xii, 306 p. 24 cmISBN:- 0029146755
- HF 5415 H433
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Lagos Business School Library General Stacks | Non-fiction | HF 5415 H433 (Browse shelf(Opens below)) | Available | MON-008526 | |
Books | Lagos Business School Library General Stacks | Non-fiction | HF 5415 H433 (Browse shelf(Opens below)) | Available | MON-004431 |
Browsing Lagos Business School Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF 5415 H379 Levitt on Marketing | HF 5415 H395 Consumer behaviour : implications for marketing strategy | HF 5415 H433 Service breakThroughs : changing the rules of the game | HF 5415 H433 Service breakThroughs : changing the rules of the game | HF 5415 H485 Managing in the service economy | HF 5415 H522 The Principles and practice of export marketing | HF 5415 H522 The Principles and practice of export marketing |
Shows exactly what enables one or two companies in each industry to constantly set new standards for quality and value that force competitors to adapt or fail.
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