Corporate Social Responsibility : doing the most good for your company and your cause Philip Kotler & Nancy Lee
Material type: TextLanguage: English Publication details: New Jersey John Wiley & Sons 2005Description: x, 307 p. 22 cmISBN:- 0471476110
- HD 60 K674
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Lagos Business School Library General Stacks | Non-fiction | HD 60 K674 (Browse shelf(Opens below)) | Available | MON-001654 | |
Books | Lagos Business School Library General Stacks | Non-fiction | HD 60 K674 (Browse shelf(Opens below)) | Available | MON-005577 |
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Provides thoughtful answers to questions of what social issues to support? what charities will make strong partners? what initiatives should a corporation develop that will do the most good for it as well as its cause?, etc
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