Marketing myths that are killing business : the cure for death wish marketing Kevin J. Clancy & Robert S. Shulman

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Material type: Text

TextLanguage: English Publication details: New York McGraw-Hill 1993Description: xxxv, 308 p. 24 cmISBN:

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Summary: The book offers real, practical marketing advice which can help increase sales and profitability.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415 C527 (Browse shelf(Opens below))	Available		MON-001970

The book offers real, practical marketing advice which can help increase sales and profitability.

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