Global marketing strategies / (Record no. 13572)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00711cam a22002174a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020705s2004 maua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0618310592 |
| 100 1# - MAIN ENTRY--AUTHOR | |
| Author | Jeannet, Jean-Pierre. |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing strategies / |
| Statement of responsibility, etc | Jean-Pierre Jeannet, H. David Hennessey. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Boston, Mass. : |
| Name of publisher | Houghton Mifflin, |
| Date of publication | c2004. |
| 300 ## - COLLATION | |
| Pagination | xxi, 613 p. : |
| Other physical details | ill. (some col.) ; |
| 650 #0 - TRACINGS | |
| Main Subject | Export marketing |
| Subdivision (2nd) | Management. |
| 650 #0 - TRACINGS | |
| Main Subject | Export marketing |
| Subdivision (2nd) | Management |
| Subdivision (1st) | Case studies. |
| 700 1# - ADDITIONAL AUTHOR | |
| Additional Author | Hennessey, Hubert D. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| URL | http://www.loc.gov/catdir/enhancements/fy1501/2002109489-b.html |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | J44 |
| Source of classification or shelving scheme | Not for loan | Collection code | Permanent location | Current location | Shelving location | Date acquired | Full call number | Barcode. | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Lagos Business School Library | Lagos Business School Library | General Stacks | 21/11/2022 | HF5415 J44 | 2023-0151 | Books |