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The why of consumption : contemporary perspectives on consumer motives, goals and desires S. Ratneshwar,David Glen Mick & Cynthia Huffman [eds.]

By:

Ratneshwar, S., ed

Contributor(s):

Mick, D. G.., edHuffman, C.., ed

Material type: Text

TextLanguage: English Publication details: Oxon Routledge 2000Edition: 1st edDescription: xx, 330 p. 24 cmSubject(s):

LOC classification:

HF 5415.32 W477

Summary: A compilation of contributions from leading scholars who have extended our knowledge of the 'why' of consumption, in a world where consumption itself has become the defining phenomenon of human life and society

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415.32 W477 (Browse shelf(Opens below))	Available		MON-006760

A compilation of contributions from leading scholars who have extended our knowledge of the 'why' of consumption, in a world where consumption itself has become the defining phenomenon of human life and society

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The why of consumption : contemporary perspectives on consumer motives, goals and desires S. Ratneshwar,David Glen Mick & Cynthia Huffman [eds.]

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Installed and customized by Projektlink Konsult Limited