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Corporate Social Responsibility : doing the most good for your company and your cause Philip Kotler & Nancy Lee

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Jersey John Wiley & Sons 2005Description: x, 307 p. 22 cmISBN:
  • 0471476110
Subject(s): LOC classification:
  • HD 60 K674
Summary: Provides thoughtful answers to questions of what social issues to support? what charities will make strong partners? what initiatives should a corporation develop that will do the most good for it as well as its cause?, etc
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Item type Current library Collection Call number Status Date due Barcode
Books Books Lagos Business School Library General Stacks Non-fiction HD 60 K674 (Browse shelf(Opens below)) Available MON-001654
Books Books Lagos Business School Library General Stacks Non-fiction HD 60 K674 (Browse shelf(Opens below)) Available MON-005577

Provides thoughtful answers to questions of what social issues to support? what charities will make strong partners? what initiatives should a corporation develop that will do the most good for it as well as its cause?, etc

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