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	41.	AMA handbook of customer satisfaction by Dutka, A Material type: Text Language: English Publication details: Illinois NTC Business Books 1993 Availability: Items available for loan: Lagos Business School Library (1)Call number: TS 156 D985. Place hold Add to cart (remove)
	42.	Advertising : Principles & Practice by Wells, W Edition: 5th Material type: Text Language: English Publication details: New Jersey Prentice Hall 2000 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 W455. Place hold Add to cart (remove)
	43.	No cover image available Promotional strategy : managing the marketing communication process by Churchill, G. A Edition: 6th Material type: Text Language: English Publication details: Chicago Irwin 1987 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 E554. Place hold Add to cart (remove)
	44.	Towards the second wave of corporate branding..Corporate branding : purpose people/process, /Majken Schultz.., et al [eds.] by Schultz, M.., et al [eds.] Edition: 1st ed. Material type: Text Language: English Publication details: Denmark Copenhagen Business School Press 2005 Availability: Items available for loan: Lagos Business School Library (1)Call number: HD 59.2 C674. Place hold Add to cart (remove)
	45.	Building strong brands by Aaker, D.A Material type: Text Language: English Publication details: New York Free Press 1996 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 A354. Place hold Add to cart (remove)
	46.	Shopify cash : begin to create your own online empire now! make money online via Ecommerce and dropshipping Uma Okereke by Okereke, U Material type: Text Language: English Publication details: United States Amazing Publications 2017 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5548.32 U843. Place hold Add to cart (remove)
	47.	Fundamentals of advertising research by Fletcher, A. D Edition: 4th Material type: Text Language: English Publication details: California Wadsworth 1991 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5814 F547. Place hold Add to cart (remove)
	48.	Strategic brand management : creating and sustaining brand equity long term by Kappfere, J Edition: 2nd Material type: Text Language: English Publication details: London Kogan Page 1997 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 K374. Place hold Add to cart (remove)
	49.	The 22 immutable laws of branding : how to build a product or service into a world class brand by Ries, A Material type: Text Language: English Publication details: New York ParperBusiness 1998 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 R548. Place hold Add to cart (remove)
	50.	Ogilvy on Advertising by Ogilvy, D Material type: Text Language: English Publication details: New York Vintage Books 1985 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823.36 O334. Place hold Add to cart (remove)
	51.	Advertising : Volume III Christopher E. Hackley [ed.] by Hackley, C. E. [ed.] Material type: Text Language: English Publication details: Los Angeles SAGE 2010 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 A168. Place hold Add to cart (remove)
	52.	Expand : the dynamic approach to international marketing development by Giordan, A Material type: Text Language: English Publication details: London Gower 1993 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 G567. Place hold Add to cart (remove)
	53.	Advertising : Volume 1 Christopher E. Hackley [ed.] by Hackley, C. E. [ed.] Material type: Text Language: English Publication details: Los Angeles SAGE 2010 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 A168. Place hold Add to cart (remove)
	54.	Marketing channels Louis W. Stern & Adeli I. El-Ansary by Stern, L. W El-ansary, A. I Edition: 4th Material type: Text Language: English Publication details: New York Prentice Hall 1992 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 S847. Place hold Add to cart (remove)
	55.	Strategic communications for nonprofit organizations : seven steps to creating a successful plan Sally J. Patterson, Janel M. Radtke by Patterson, S. J Radtke, J. M Edition: 2nd. ed. Material type: Text Language: English Publication details: Hoboken, NJ John Wiley & Sons, Inc. 2009 Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5415 R239, ... Place hold Add to cart (remove)
	56.	Advertising Frank Jefkins by Jefkins, F Edition: 5th Material type: Text Language: English Publication details: Oxford Made Simple Books 1997 Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5821 J445, ... Place hold Add to cart (remove)
	57.	Advertising by O&rsquo Guinn, C. O Edition: 2nd Material type: Text Language: English Publication details: New York South-Western College Publishing 2000 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 O393. Place hold Add to cart (remove)
	58.	Canadian Advertising in action by Tuckwell, K. J Edition: 5th Material type: Text Language: English Publication details: Ontario Prentice Hall 2000 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 T835. Place hold Add to cart (remove)
	59.	Contemporary advertising by Arens, W. F Edition: 5th Material type: Text Language: English Publication details: Boston Irwin 1994 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5821 A745. Place hold Add to cart (remove)
	60.	Advertising & Promotion: an integrated marketing communications perspective Advertising & Promotion: an integrated marketing communications perspective/George E. Belch & Michael A. Belch by Belch, George E. & Belch, Michael A Edition: 12th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill 2021 Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5823 B387. Place hold Add to cart (remove)

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