Advertising & Promotion: an integrated marketing communications perspective Advertising & Promotion: an integrated marketing communications perspective/George E. Belch & Michael A. Belch
Material type: TextPublication details: New York McGraw-Hill 2021Edition: 12thDescription: XXI, 740P Illustration. Glossary, endnoteISBN:- 9781260570991
- HF 5823 B387
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Lagos Business School Library General Stacks | Non-fiction | HF 5823 B387 (Browse shelf(Opens below)) | Available | 2023-0001 |
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