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Storewars : the worldwide battle for mindspace and shelfspace, online and in-store Greg Thain & John Bradley

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Chichester John Wiley & Sons, Inc. 2012Edition: 2nd edDescription: xiv, 291 p. 24 cmISBN:
  • 9781118374061
Subject(s): LOC classification:
  • HF 5429 T377
Summary: Brings the struggle between manufacturers and retailers for control of Mindspace and Shelfspace in developed and emerging markets, as well as the internet
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Brings the struggle between manufacturers and retailers for control of Mindspace and Shelfspace in developed and emerging markets, as well as the internet

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