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Upstream Marketing: unlock growth using the combined principles of insight, identity, and innovation/ Tim Koelzer and Kristin Kurth

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Material type: Text

TextPublication details: Moraga Schiller Place 2021Description: viii, 292 pages; IllustrationsISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415 K64 (Browse shelf(Opens below))	Available		2023-0113

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Previous	HF 5415 K636 Principles of marketing	HF 5415 K636 Principles of marketing	HF5415 K636 Marketing 5.0 : technology for humanity /	HF 5415 K64 Upstream Marketing: unlock growth using the combined principles of insight, identity, and innovation/	HF 5415 K678 Marketing strategies for services : globalization, deregulation, client orientation	HF5415 K678 Marketing management : analysis, planning, implementation, and control /	HF 5415 K678 Marketing: an introduction/	Next

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