Marketing Research : marketing engineering applications Gary L.Lilien & Arvind Rangaswamy

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TextLanguage: English Publication details: Reading, Mass. Addison-Wesley 1999Edition: 10.2 / Organization developmentDescription: 151 p. 22cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415.125 L54 (Browse shelf(Opens below))	Available		MON-006768

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Previous	HF 5415.123 F55 Business-to-business marketing : relationships, systems and communications /	HF 5415.125 B397 The new emerging market multinationals : four strategies for disrupting markets and building brands	HF 5415. 125 H344 Net worth : Shaping markets when customers make the rules	HF 5415.125 L54 Marketing Research : marketing engineering applications	HF5415.1255 A39 Advances in corporate branding /	HF 5415.1255 A78 Brand Orientation: a complete guide - 2020 edition practical tools for self-assessment/	HF 5415.1255 C48 Control the narrative : the executive's guide to building, pivoting and repairing your reputation /	Next

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