Quantitative analysis in marketing management
Material type: TextLanguage: English Publication details: New York John Wiley & Sons 1998Description: ISBN:- 0471964301
- HF 5415.13 M659
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Lagos Business School Library General Stacks | Non-fiction | HF 5415.13 M659 (Browse shelf(Opens below)) | Available | MON-003969 |
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HF5415.13 M33 Basic marketing : a managerial approach / | HF5415.13 M36344 Marketing management / | HF5415.13 M369157 Malcolm McDonald on marketing planning : understanding marketing plans and strategy / | HF 5415.13 M659 Quantitative analysis in marketing management | HF 5415.13 M677 Marketing Management: Strategic Marketing Management, Marketing Planning, and Strategy | HF 5415.13 M877 Strategy and process in marketing | HF 5415.13 M877 Strategy and process in marketing |
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