Authenticity : (Record no. 8856)
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000 -LEADER | |
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fixed length control field | 00688nam a2200253Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230212s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781591391456 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
100 ## - MAIN ENTRY--AUTHOR | |
Author | Gilmore, J. H. |
245 #0 - TITLE STATEMENT | |
Title | Authenticity : |
Remainder of title | what consumers really want |
Statement of responsibility, etc | James H. Gilmore & B. Joseph Pine II |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Boston |
Name of publisher | Harvard Business School Press |
Date of publication | 2007 |
300 ## - COLLATION | |
Pagination | xiii, 299 p. |
650 ## - TRACINGS | |
Main Subject | Consumer Behaviour |
650 ## - TRACINGS | |
Main Subject | Industrial Management |
650 ## - TRACINGS | |
Main Subject | Management |
650 ## - TRACINGS | |
Main Subject | Product Development |
650 ## - TRACINGS | |
Main Subject | Product Safety |
700 ## - ADDITIONAL AUTHOR | |
Additional Author | Pine, B. J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Books |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415.15 G555 |
Source of classification or shelving scheme | Not for loan | Collection code | Permanent location | Current location | Shelving location | Date acquired | Full call number | Barcode. | Koha item type |
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Library of Congress Classification | Non-fiction | Lagos Business School Library | Lagos Business School Library | General Stacks | 12/02/2023 | HF 5415.15 G555 | MON-003709 | Books |