Retail management : a strategic approach

Berman, B.

Retail management : a strategic approach Barry Berman & Joel R. Evans - 5th ed. - New York Macmillan 1992 - xxiv, 695 p.

ISBN: 0131009443

Subjects--Topical Terms:
Management Techniques
Market
Market Planning
Market Studies
Marketing
Retail Marketing

LC Class. No.: HF 5429 B455

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Retail management : a strategic approach

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