Marketing management : analysis, planning, and control /
Kotler, Philip.
Marketing management : analysis, planning, and control / Philip Kotler. - 4th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1980. - xi, 722 p. : ill. ;
0135579759 :
Marketing--Management.
HF5415.13 / K636
Marketing management : analysis, planning, and control / Philip Kotler. - 4th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1980. - xi, 722 p. : ill. ;
0135579759 :
Marketing--Management.
HF5415.13 / K636