Digital impact : the two secrets to online marketing success

Mayar, V.

Digital impact : the two secrets to online marketing success Vipin Mayar & Geoff Ramsey - 1st ed - NJ John Wiley & Sons, Inc. 2011 - 298 p. 24 cm.

Outlines the challenges online marketers face in connecting with customers in a digital world

9780470905722


Marketing

HF 5415.1265 R358

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