The Expressive organization : linking identity, reputation, and the corporate brand Majken Schultz, Mary Jo Hatch & Holten Larsen.., [eds.]

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Oxford Oxford University Press 2000Description: xv, 292 p. 24 cmSubject(s): LOC classification:
  • HD 59.2 E933
Summary: Challenges current beliefs about organizational identity, reputation and branding
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Books Books Lagos Business School Library General Stacks Non-fiction HD 59.2 E933 (Browse shelf(Opens below)) Available MON-005562

Challenges current beliefs about organizational identity, reputation and branding

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