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1.
Getting the best from agencies and outside services by
Material type: Text Text
Language: English
Publication details: London Kogan Page 1994
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 S457.

2.
Brand Power by
Material type: Text Text
Language: English
Publication details: London Macmillan 1994
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 S762.

3.
Beyond maximarketing : the new power of caring and daring by
Material type: Text Text
Language: English
Publication details: New York MccGraw - Hill 1994
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 R366.

4.
Marketing masters by
Material type: Text Text
Language: English
Publication details: New York American Marketing Association 1991
Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5415 D450, ...

5.
Consumer psychology for marketing Gordon R. Foxall & Ronald E. Goldsmith by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Australia Thomson Reuters 1998
Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5415.32 F678, ...

6.
Information technology and national trade facilitation : Making the most of global trade by
Material type: Text Text
Language: English
Publication details: Washington World Bank 1996
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 1379 S392.

7.
Readings in industrial relations in Nigeria by
Material type: Text Text
Language: English
Publication details: Lagos Malthouse Press 1987
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5549.7 O862.

8.
Sales force management by
Edition: 4th
Material type: Text Text
Language: English
Publication details: Boston Irwin 1993
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5438.4 C975.

9.
Marketing : everybody`s business covering European and international market Dave Needham & Rob Dransfield by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: London Heinemann 1995
Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5415 N443, ...

10.
Strategic marketing by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: Boston Irwin 1987
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 C739.

11.
Advertising and the mind of the consumer : what works, what doesn`t and why Max Sutherland by
Material type: Text Text
Language: English
Publication details: London Allen & Unwin 1993
Availability: Items available for loan: Lagos Business School Library (2)Call number: HF 5821 S985, ...

12.
Competitive marketing : a strategic approach by
Edition: 3rd
Material type: Text Text
Language: English
Publication details: London Routledge 1995
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 S539.

13.
Advertising : concepts and strategies by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: New York Random House 1986
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5821 B475.

14.
The greatest sales stories ever told : from the world`s best salespeople by
Material type: Text Text
Language: English
Publication details: New York McGraw-Hall 1995
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5438 S665.

15.
Advertising and promotion management by
Material type: Text Text
Language: English
Publication details: New York McGraw-Hill 1987
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5821 R677.

16.
Agressive marketing Uche B. Ezeokafor by
Material type: Text Text
Language: English
Publication details: Enugu Optimal Books 1994
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 E946.

17.
Advertising promotion : Supplemental aspects of integrated marketing communications by
Edition: 5th
Material type: Text Text
Language: English
Publication details: New York Dryden 2000
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5821 S556.

18.
Promotional practice by
Material type: Text Text
Language: English
Publication details: Oxford Butterworth Heinemann 1995
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 A240.

19.
Promotional strategy : managing the marketing communication process by
Edition: 6th
Material type: Text Text
Language: English
Publication details: Chicago Irwin 1987
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 E554.

20.
Building strong brands by
Material type: Text Text
Language: English
Publication details: New York Free Press 1996
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 A354.

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