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1.
Contemporary brand management / Johny K. Johansson, Kurt A. Carlson, Georgetown University, McDonough School of Business. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles Sage 2015
Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415.1255 J64.

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Global marketing : foreign entry, local marketing & global management / Johny K. Johansson. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2000
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Availability: Items available for loan: Lagos Business School Library (1)Call number: HF 5415 J64.

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