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Seeing What's Next : Using the theories of innovation to predict industry change Clayton M. Christensen, Scott D. Anthony & Erika A. Roth

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Boston Harvard Business School Press 2004Edition: 1st edDescription: xxxix, 312 p. 26 cmISBN:
  • 1591391857
Subject(s): LOC classification:
  • HD 30.28 C547
Summary: Presents a reliable method for answering the questions as to: whether a hot new start-up will succeed or fail? which emerging technologies are consumers likely to embrace? does an entrant pose a threat to a leading incumbent? how will government regulations affect competitive battles? are company managers making wise or myopic decisions? which firm will come out tops?
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Item type Current library Collection Call number Status Date due Barcode
Books Books Lagos Business School Library General Stacks Non-fiction HD 30.28 C547 (Browse shelf(Opens below)) Available MON-006234

Presents a reliable method for answering the questions as to: whether a hot new start-up will succeed or fail? which emerging technologies are consumers likely to embrace? does an entrant pose a threat to a leading incumbent? how will government regulations affect competitive battles? are company managers making wise or myopic decisions? which firm will come out tops?

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