Marketing: an introductory text [by] Martin Christopher and Malcolm McDonald
Material type:
TextPublication details: London, Macmillan, 1995Description: xiii, 336 pISBN: - 202365283
- HF 5415 C47
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Lagos Business School Library General Stacks | Non-fiction | HF 5415 C47 (Browse shelf(Opens below)) | Available | 2023-0471 |
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| HF 5415 C38 International marketing / | HF 5415 C38 International Marketing/ | HF 5415 C384 International marketing | HF 5415 C47 Marketing: an introductory text | HF 5415 C482 Inspire : how to keep your customers when your competitors can't | HF 5415 C498 Inspired customer service : strategies for service quality | HF 5415 C527 Marketing myths that are killing business : the cure for death wish marketing |
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