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Strategic management of technology and innovation Robert A. Burgelman & Modesto A. Maidique

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Illinois Irwin 1988Description: xiv, 604 p. 25 cmISBN:
  • 0256034818
Subject(s): LOC classification:
  • HD 30.28 B799
Summary: A casebook developed to teach students and practitioners how to better deal with the basic issues of Research and Development and how to integrate technology into corporate strategy
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A casebook developed to teach students and practitioners how to better deal with the basic issues of Research and Development and how to integrate technology into corporate strategy

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