Managing customer value : creating quality service that customer can see Bradley T. Gale

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Material type: Text

TextLanguage: English Publication details: London John Wiley 1994Description: xxii, 424 p. 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415.157 G355 (Browse shelf(Opens below))	Available		MON-006757
Books	Lagos Business School Library General Stacks	Non-fiction	HF 5415.157 G355 (Browse shelf(Opens below))	Available		MON-001705

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Previous	HF 5415.153 K534 Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant	HF 5415.157 G355 Managing customer value : creating quality and service that customers can see	HF 5415.157 G355 Managing customer value : creating quality service that customer can see	HF 5415.157 G355 Managing customer value : creating quality service that customer can see	HF 5415.157 O433 Lean agile marketing : how to become agile and deliver marketing success	HF 5415.16 M365 The marketing audit : translating marketing theory into practice	HF 5415.2 A14 Marketing Research	Next

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