Strategy : winning in the marketplace : core concepts, analytical tools, cases

Thompson, A. A.

Strategy : winning in the marketplace : core concepts, analytical tools, cases Arthur A. Thompson, John E. Gamble & A. J. Strickland - 2nd ed. - Boston McGraw-Hill 2005 - xl, v. p. 25 cm.

Presents core concepts, analytical techniques, and relevant cases to help you master Strategic Management

0072989904


Business Management
Case Studies
Industrial Management
Strategic Planning

HD 30.28 T543

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