| 000 | 00756nam a2200265Ia 4500 | ||
|---|---|---|---|
| 008 | 230212s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0136690033 | ||
| 041 | _aeng | ||
| 050 | _aHF 5415.32 S354 | ||
| 100 | _aSchiffman, L. G | ||
| 245 | 0 |
_aConsumer behaviour _cLeon G. Schiffman & Leslie Lazar Kanuk |
|
| 250 | _a5th ed. | ||
| 260 |
_aNew Jersey _bPrentice Hall _c1995 |
||
| 300 |
_axix, 684 p. _c27 cm. |
||
| 520 | _aThe book provides the background and tools for understanding of the consumer behavior principles | ||
| 650 | _aAccess To Markets | ||
| 650 | _aMarket Planning | ||
| 650 | _aMarket Studies | ||
| 650 | _aMarketing | ||
| 650 | _aRetail Marketing | ||
| 700 | _aKanuk, L. L. | ||
| 942 | _cBK | ||
| 999 |
_c9950 _d9950 |
||