000			00957nam a2200217Ia 4500
008			230212s9999||||xx |||||||||||||| ||und||
020			_a9781482069945
041			_aeng
050			_aHF 5415 M355
100			_aMcLinden, J.
245		4	_aThe Nonprofit communications handbook : _bhow to engage donors, raise more money & strengthen your nonprofit's brand through donor-focused communications _cJeff McLinden
250			_a1st. ed.
260			_bJeff McLinden _c2012
300			_a134 p. _c24 cm.
520			_aYou will learn about the 'power channels' that help you raise more money how to take best advantage of what's working in your hyper-competitive fundraising environment how to employ 'cross-channel ' marketing communications & new technologies to engage your stakeholders in a meaningful 'conversations'to raise more money
650			_aCommunication
650			_aNon-profit Organizations
942			_cBK
999			_c8990 _d8990