000			00688nam a2200253Ia 4500
008			230212s9999||||xx |||||||||||||| ||und||
020			_a9781591391456
041			_aeng
050			_aHF 5415.15 G555
100			_aGilmore, J. H.
245		0	_aAuthenticity : _bwhat consumers really want _cJames H. Gilmore & B. Joseph Pine II
250			_a1st ed
260			_aBoston _bHarvard Business School Press _c2007
300			_axiii, 299 p. _c25 cm
650			_aConsumer Behaviour
650			_aIndustrial Management
650			_aManagement
650			_aProduct Development
650			_aProduct Safety
700			_aPine, B. J.
942			_cBK
999			_c8856 _d8856