000 00674nam a2200217Ia 4500
008 230212s9999||||xx |||||||||||||| ||und||
020 _a9781116374580
041 _aeng
050 _aBF 637.C45 L455
100 _aLefever, Lee
245 4 _aThe Art of explanation :
_bmaking your ideas, products, and services easier to undesrtand
_cLee Lefever
250 _a1st ed.
260 _aNew Jersey
_bJohn Wiley & Sons
_c2013
300 _axxii,, 226 p.
_c20 cm
520 _aFor those that want to improve their explanation skills and start solving explanation problems.
650 _aCommunication
650 _aMarketing
942 _cBK
999 _c7467
_d7467