000 | 00554pam a2200193 a 4500 | ||
---|---|---|---|
008 | 910307s1991 txua b 001 0 eng | ||
020 | _a0030540178 | ||
050 | 0 | 0 |
_aHF5415.2 _bC49 |
100 | 1 | _aChurchill, Gilbert A. | |
245 | 1 | 0 |
_aBasic marketing research / _cGilbert A. Churchill, Jr. |
250 | _a2nd ed. | ||
260 |
_aFort Worth : _bDryden Press, _cc1992. |
||
300 |
_axxi, 837 p. : _bill. ; |
||
500 | _aOne "statistics command summary" chart inserted. | ||
650 | 0 | _aMarketing research. | |
942 | _cBK | ||
999 |
_c13591 _d13591 |