000 00502nam a22001577a 4500
008 230403b nr ||||| |||| 00| 0 eng d
020 _a9798647801166
050 _aHF 5415
_bK64
100 _aKoelzer, Tim
245 _aUpstream Marketing:
_bunlock growth using the combined principles of insight, identity, and innovation/
_cTim Koelzer and Kristin Kurth
260 _aMoraga
_bSchiller Place
_c2021
300 _aviii, 292 pages;
_bIllustrations
650 _aMarketing
942 _cBK
999 _c13537
_d13537