000 | 00521nam a2200205Ia 4500 | ||
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008 | 230212s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780273786993 | ||
041 | _aeng | ||
050 | _aHF 5415 K636 | ||
100 | _aKotler, P. | ||
245 | 0 |
_aPrinciples of marketing _cPhilip Kotler & Gary Armstrong |
|
250 | _a14th ed. | ||
260 |
_aBoston _bPearson Prentice Hall _c2012 |
||
300 |
_axxiv, 613, [97] p. _c29 cm. |
||
650 | _aMarketing | ||
700 | _aArmstrong, G. | ||
942 | _cBK | ||
999 |
_c12763 _d12763 |