Champy, J.

Inspire : how to keep your customers when your competitors can't Jim Champy - Harlow Financial Times Prentice Hall 2009 - 166 p. 22 cm.

Shows you how to increase your market share by keeping your customers, even in an era of relentless commoditization and price pressure

9780273727569


Consumer Behaviour
Consumer Education
Consumer Protection
Management

HF 5415 C482