Hax, C.A <br/><br/>
Strategic management :  an interactive perspective 

 - New Jersey  Prentice Hall  1984 
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<br/><br/> Planning is an elusive subject. It is a complex social activity that cannot be simply structured by rules of thumb or quantitative procedures. The essenes of planning is to organize, in a deciplined way, the major task that the firm has to address to maintain an operational efficiency in its existing business and to guide the organization into a new and better future 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Management<br/>Management<br/>Management By Objectives<br/>Management Techniques<br/>Planning Systems<br/>Strategic Planning<br/>Top Management
<br/><br/><label>LC Class. No.: </label>HD 30.28 H392