Birn, R <br/><br/>
The effective use of market research :  a guide for management 

 - 2nd 
 - London  Kogan Page  1992 
 - 
<br/><br/><label>ISBN: </label>0749407492 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market Studies<br/>Marketing<br/>Research
<br/><br/><label>LC Class. No.: </label>HF 5415 B575