Balmer, John M. T. <br/><br/>
Revealing the corporation :  perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology 

 - London  Routledge  2003 
 - xviii,, 365 p.  25 cm 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business<br/>Business Economics<br/>Business Financing<br/>Business Management<br/>Business Organization<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HD 2731 R488