Cacciolatti, L. <br/><br/>
Entrepreneurial marketing for SMEs 
Luca Cacciolatti 
 - 1st ed. 
 - Palgrave Macmillan  Houndmills, Basingstoke, Hampshire  2016 
 - x, 215 p.  23 cm. 
<br/><br/> Explains key topics & challenges of entrepreneurial marketing in a coherent & logically presented sequence. The book contextualizes the practice of marketing among SMEs, & critically evaluates major issues of entrepreneurial marketing with relevant & up-to-date academic body of knowledge. 
<br/><br/><label>ISBN: </label>9781137532565 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing<br/>Small Enterprises
<br/><br/><label>LC Class. No.: </label>HF 5415.13 C233