Sterne, Jim, <br/><br/>
Artificial intelligence for marketing :  practical applications / 
Jim Sterne. 
 - New Jersey  John Wiley & Sons  2017 
 - xix, 344 pages :  illustrations ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781119406334 (cloth) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Artificial intelligence.
<br/><br/><label>LC Class. No.: </label>HF 5415  / S775