Cooper, D. R. <br/><br/>
Marketing Research 
Donald R. Cooper & Pamela S.Schindler 
 - Boston  MacGraw-Hill/Irwin  2006 
 - xix, 790 p.  26 cm 
<br/><br/><label>ISBN: </label>0072837861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market Studies<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415.2 S327