Agarwal, J.., [ed.] <br/><br/>
Emerging issues in global marketing :  a shifting paradigm 
James Agarwal, Terry Wu, editors. 
 - 1st ed. 
 - Switzerland  Springer International Publishing , AG  2018 
 - xxix, 371 p.  24 cm 
<br/><br/> Examines emerging theories, frameworks, & applications of global marketing in the 21st century. 
<br/><br/><label>ISBN: </label>9783319741284 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Management<br/>Export Promotion<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415.13 E445